17 Jul

Cloud for Sustainable Digital Transformation

As technological developments reach a dizzying speed, involvement of innovations such as big data and cloud technologies and IoT (Internet of Things) into business processes brought about a radical change for both individuals and companies. In today’s digital economy, businesses have become convinced that technology (like cloud services) should be used effectively not only to support ongoing business processes, but also to gain competitive advantage and correct resource utilization.

In this process, which started with the advent of the internet, followed by the boom of mobile technologies, and is now continuing with big data analytics, companies began to create interaction, insight and action systems to develop customer experience and allocate more IT resources for the continuous development of these systems.

In the digitalizing world, management and production approach has shifted towards factors such as speed and customer focus for companies that want to gain competitive advantage and high sources of income, which requires having a fast management approach independent of the concepts of time and space. As a result, cloud use have been placed at the top of the agendas of companies as one of the most important elements of digital transformation.

The Rise of Cloud Services and Digital Transformation

Digital transformation is a paradigm that enables companies to be in the forefront in the competition. The companies wishing to achieve a strong digital transformation resort to cloud technologies. According to a survey published in Forbes,

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  • it is considered that 83% of the workload will be carried out using cloud computing by 2020;
  • 74% of CDOs and CTOs believe that the cloud technology will have a great impact on their business;
  • 89% of senior executives expressed that they initiated the digital transformation process or that it is included in their strategic plans.

Cloud Services is the Basis of Digital Transformation

Digital transformation may be considered a process that encompasses all digital developments. Concepts such as cloud Services and Cloud technologies are parts of this process. It would not be wrong to say that cloud technologies function as a catalyst to render innovation sustainable for the companies that closely follow digital transformation and new business models to stay in the game. All the features cloud offers such as agility, cost- and labor-efficiency, and scalability apply to all companies that are undergoing digital transformation. On the other hand, with the businesses that intend to achieve high efficiency and profit switching to digital transformation and cloud applications, business life has begun to turn into a more dynamic ecosystem that is open to interaction.

The elements through which cloud use supports digital transformation;


Cloud offers companies the necessary infrastructure, application and computing skills that may help them prepare for changes while providing agility.

Effective Labor Force and Cost Management

Cloud enables companies to pay only for the resources they will use. Thus, companies can conduct effective cost management by scaling themselves in cases such as expansion or downsizing. Cloud computing also optimizes work load. This, in turn, decreases the costs of companies.

Fast Prototyping

Cloud computing helps companies efficiently carry out processes such as innovation, testing and implementation without using complex resources and infrastructure. Companies can test different applications on different platforms during the trial phase and then implement them.


As part of your company’s digital transformation process, you must make the best of cloud computing and have a strong infrastructure for this. In line with its tradition of offering quality and professional services to world standards, Teknotel’s Telehouse Istanbul Data Center provides companies with uninterrupted business continuity through cloud services enabled by collaborations with global solution partners. This makes it possible for you to access your most important data anytime and anywhere without any interruption.

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